Law firm partners
One office, and no clear picture of the map beyond the street the sign is on.
Lawyers
Someone searching for a lawyer nearby is not browsing the whole bar association. They call a name on the map in front of them. If yours is missing in that neighborhood, the matter goes elsewhere.
Legal searches are local and specific. “Family lawyer near me” or “personal injury attorney” plus a neighborhood is a high-intent search. The person often needs someone this week, and the map pack is the short list they trust.
A firm can rank outside its own building and still be absent where clients live. Downtown visibility does not describe the suburb ten minutes away. Those missing pockets are consultations the firm never hears about, because the searcher never saw the name.
A practice area is not the building. Center the grid on the neighborhoods where the firm wants consultations.
The report shows the pockets where the name appears for a search like “family lawyer” and the pockets where it does not.
The AI proposal is something a partner can read without a marketing glossary. It describes the map, not a guaranteed caseload.
The next work is the profile, reviews, and the pages for that practice. The software does not sign the client.
One office, and no clear picture of the map beyond the street the sign is on.
Teams who need a scan a partner will look at, instead of a rank number from a single search.
Each office competes on its own map. Scan the offices separately and confirm the plan covers that many customers.
Basic ($37) is enough for a single office. Pro ($67) gives a denser grid for a competitive metro.
Get ProfitMaps AI →It grids the area around a practice and shows where the firm is missing from Google Maps for a local search. People looking for a lawyer nearby pick from the map in front of them. If the firm is absent at that point, that consultation goes to a firm that is on it.
Ranking at the office only describes the office. A firm can be easy to find on its own street and absent in the neighborhoods it wants. The scan is how you see the difference. If every point you care about is already strong, you do not need a denser grid.
Yes. Set the area to the real catchment, including the suburbs if that is where clients live. A 5×5 grid can be thin across a wide metro. Pro, at $67, uses a 9×9 grid for that kind of distance.
Each office has its own map. Scan them separately. Basic is aimed at a small roster. A group with many offices should look at Gold or Platinum and confirm how many customers the plan includes before paying.
Basic is $37 for a single office on a 5×5 grid. Pro is $67 when the metro is competitive and you want 81 points. There is no monthly fee on those prices. Details are on the pricing page. Confirm the cart.